Karen Joya
Professional photographer and creative director, founder of BlackFrameStudio®. She does hybrid photography: real shoots with her own camera, images and video created with artificial intelligence, or both in the same project, always with a creative direction of her own. She has worked for US brands, startups and luxury restaurants such as Zian Restaurant. She also provides consulting and training for founders and teams. HeyGen ambassador.
Who she has worked with
- US brands and tech startups, such as InfluenceAI.
- Luxury restaurants, such as Zian Restaurant (Barcelona): a three-month hybrid campaign with videos, menu and photography.
- Consulting and training for founders and teams: she teaches them to create their own content with artificial intelligence tools and build them into the way they work, as she did with the founder of Pronto, a US brand.
- HeyGen ambassador, the video platform with avatars and translation.
“They have an incredible visual eye and know how to turn an idea into truly impactful, high-quality content.” — Client review on Trustpilot
Digital marketing
Beyond imagery, Karen Joya helps brands boost their sales: to appear in search engines and AI assistants, and to work with automated processes. She has experience in digital marketing and has developed several automation apps.
Her goal is to work fewer hours and produce more, connecting the brand's communication with processes that cut repetitive tasks and support sales.
Experience
- Professional photographer since 2020, in art direction and lighting
- Hybrid projects: real photography and artificial intelligence with a photographic finish
- Founder of BlackFrameStudio
- Creator of BFS Method (coming soon) and Soie Photo.
- HeyGen ambassador: creates content about the platform, takes part in its events and helps brands use it.
- Projects for international brands, startups and luxury restaurants
Background
Photography and digital marketing are her craft, with experience in brand management. Her academic background is in law: Karen Joya is a lawyer with seven years of experience in criminal law as a litigator and legal advisor, and an expert witness in Spain.
Sistemas que trabajan: Karen Joya's newsletter on LinkedIn (in Spanish) →
FAQ
Does Karen Joya work with real photography?
Yes. Photography is the foundation of her work. Depending on the project, she starts from a real shoot or integrates AI-generated images, which she edits with specialized techniques so they have the finish of a real photograph.
Which languages do you work in?
Spanish and English.
What is Karen Joya's relationship with HeyGen?
Karen Joya is a HeyGen ambassador. HeyGen is a video platform for AI avatars and video translation. She creates content about the platform, takes part in its events and helps brands and teams use it: for example, to communicate without appearing on camera or to take their videos into other languages. BlackFrameStudio is an independent studio.